When this e-commerce store approached me, they were struggling with a Google Merchant Center suspension due to misrepresentation issues. Their store lacked the necessary compliance measures, and their product feed had inaccuracies that were causing policy violations. Additionally, the store layout needed improvements to enhance user experience and transparency.

What I Did:

1. Conducted a comprehensive audit of the website and product feed to identify compliance gaps.
2. Added essential pages like Privacy Policy, Shipping Policy, and Contact Us to ensure transparency.
3. Optimized the product feed by correcting inaccuracies in pricing, availability, and descriptions.
4. Improved the store layout by making it more user-friendly and mobile-responsive, ensuring customers could easily navigate the site.
5. Implemented an SSL certificate to enhance website security and build trust with customers.
6. Submitted a review request to Google, explaining the steps taken to resolve the misrepresentation issue.

Results:

• The Google Merchant Center account was reinstated successfully.
• Products were approved and started appearing in Google Shopping.
• The store experienced better user engagement and higher conversions due to the improved layout and compliance measures.

Call-to-Action (CTA):

Are you Facing Google Merchant Center issues? Let me help you resolve them and optimize your store for success. Contact us today!